To help us reach our target audiences it was important our characters showed characteristics that would appeal to this audience. To make sure we stuck to our brief and target audience profile I created a profile for each character. These profiles included the name of the character, their age, their occupation and a description that briefly sums them up.
It is important we know about our characters so we can make them interact with the story lines appropriately.
The character profiles can be seen on our group blog here:
http://thejama2.blogspot.com/
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